[Figure 2] Cooling performance of colorful radiative cooling liquid crystal materials (IMAGE) National Research Council of Science & Technology Caption (Left) The multi-colored "KIST" letters made from the developed material were photographed with an optical camera and an infrared camera. The temperature of the letters is lower than the surrounding area. (Right) Measurement of the midday temperature change between the colored cooling material and commercial paint. Up to 30.8 oC lower temperature was achieved compared to commercial paint. Credit Korea Institute of Science and Technology Usage Restrictions The sources of photos and research results from KIST must be specified. License Original content Disclaimer: AAAS and EurekAlert! are not responsible for the accuracy of news releases posted to EurekAlert! by contributing institutions or for the use of any information through the EurekAlert system.