Fang Fang Li (IMAGE) University of Vaasa Caption Fang Fang Li's new research shows that successful implementation of social media strategies requires adequate resources and capacity. Credit Riikka Kalmi, University of Vaasa Usage Restrictions Credit must be given to the creator. License CC BY Disclaimer: AAAS and EurekAlert! are not responsible for the accuracy of news releases posted to EurekAlert! by contributing institutions or for the use of any information through the EurekAlert system.