Brazil Cattle (IMAGE)

University of Wisconsin-Madison

Brazil Cattle

Caption

Historically, expansion of cattle pastures has driven deforestation in the Brazilian Amazon, where these pastures cover about two-thirds of all the deforested land. A new study led by the University of Wisconsin-Madison's Holly Gibbs shows that market-driven "zero deforestation agreements" have dramatically influenced the behavior of ranchers and the slaughterhouses to which they sell.

Credit

Rachel Kramer, National Wildlife Federation

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