OraQuick Sales Correlated with Google Trends Data (IMAGE)

San Diego State University

OraQuick Sales Correlated with Google Trends Data

Caption

Top panel shows weekly OraQuick sales focused around the Sheen disclosure. Middle panel shows the effect estimates for sales by week following Sheen's disclosure and World Aids Day until the increase was no longer significant. Bottom panel shows observed weekly sales plotted alongside predicted weekly sales using HIV testing search volume.

Credit

John W. Ayers

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