The Management of Innovation: Managing and Creating Technology Capital (IMAGE)

University of Toronto, Rotman School of Management

The Management of Innovation: Managing and Creating Technology Capital

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Despite the importance of innovation for the growth of firms, industries, and the national economy, the strategic tools available to effectively manage and create new technologies are often neglected by entrepreneurs and corporate managers. A new book, The Management of Innovation, by Alberto Galasso, a professor of strategic management at the University of Toronto’s Rotman School of Management, examines how firms can leverage and create technology capital.

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University of Toronto Press

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