Cognitive process monitoring (IMAGE) Indiana University Caption A subject's cognitive response to various talking consumer goods are measured using an Emotiv EPOC EEG headset. Credit Photo by the IU Kelley School of Business Usage Restrictions Credit source License Original content Disclaimer: AAAS and EurekAlert! are not responsible for the accuracy of news releases posted to EurekAlert! by contributing institutions or for the use of any information through the EurekAlert system.